Specialising in branding, packaging, web design and route to market consultancy

Welcome to Alpha, the branding and marketing specialists. Since 1989 we have worked with clients across most business sectors to provide robust strategy, workable plans and outstanding marketing collateral. Our disciplines include route to market strategy, market research, naming and branding, trademark registration, copy writing and graphic design for packaging and all on- and off-line marketing collateral.

Alpha clients include businesses at all stages of development from start-ups to large, international corporations.

The core Alpha team includes founders Elaine and Kevin Nester, both of whom are brand and marketing specialists and business growth coaches; also graphic designers and website developers. We provide a full service in conjunction with a well-established network of associates including market researchers,  photographers, illustrators, printers and search engine optimisation (SEO) specialists. Our point of difference as a marketing agency is that we practice as we preach – by creating, launching and sustaining our own food brand, we have gained a deep understanding of the issues faced by our clients. We launched Beyond Dark chocolate as an exercise so that we could experience the route to market journey in one of the most competitive market sectors. This gave our team insight into what buyers are looking for.  Our most recent projects include brand creation and interior design concept for Share Space – a new Coworking brand.  Coworking is  a hybrid decentralized way of working- travelling to and from your employers office each day can take a lot of your time. On the other hand working from home isn’t as effective or as good for work life balance as one might initially have thought. So that’s where Coworking comes in – a very local place to work with contact with other people and not having to make do with a busy coffee shop!

We have also completed a marketing and business planning project for  a Field Service Management software provider – TeamPoint.app