Cureton’s Fine Food
Result
We were approached by Henry Cureton to develop a strong brand and packaging design for his range of potted meats. The branding needed to look premium to reflect the high quality ingredients and the heritage behind the farm. We developed a brand and packaging that was traditional yet had a contemporary twist using a flash of colour to represent the individual flavours.
We are pleased to say that the Cureton brand was awarded a ‘Pig & Poultry Marketing Award’ in 2012, as seen below:
“Pig & Poultry Marketing Awards 2012 – Highly Commended Brand Identity of the Year is – Cureton’s Fine Food
This is a very strong candidate with a clear and distinctive brand identity. The offer is carefully targeted and the brand range carries Cureton’s consistent brand identity. The Cureton’s name and crest create a powerful image and the fine food strap line supports the brand in a positive manner.”
