Big resource for bigger results april 2008
Shrewsbury based marketing services group Alpha Design and Marketing is launching a new service this month which is designed for company directors or “big cheeses”. The service enables companies without extensive in-house marketing capability to outsource their needs by employing the whole Alpha team for around the cost of one junior employee.
“The campaign, which we have christened “the big cheese board”, offers an alternative to the usual ways in which companies deal with marketing,” said Alpha director Elaine Nester.
“The campaign offers three distinct advantages. Firstly the client gains the benefit of a team with over 100 years of experience across most market sectors working on his or her behalf, secondly we agree a course of activity and make sure it happens and thirdly, the cost of this service is fixed at the outset and it is much less than either employing a team in-house or buying in marketing on an ad hoc basis.”
The new service has been launched with a mock CV inviting company directors to consider Alpha as an alternative marketing resource. There is also a satellite website at www.the big cheeseboard.co.uk showing case studies and typical costs.